Will Ferguson
Will Ferguson & Associates
Meet Will Ferguson
Founder and Lead Attorney
For over five decades, William S. Ferguson has dedicated his professional life to advocating for individuals and families who have suffered severe harm. As the founder of Will Ferguson & Associates, based in Albuquerque, New Mexico, Will has built a premier statewide personal injury practice grounded in high-stakes litigation experience, legal craftsmanship, and an unyielding commitment to justice. His motto reflects the core philosophy driving his practice: "To fight the good fight for people who deserve it – there is no better purpose for a life."
Born on October 13, 1948, Will spent his early years in a coastal New Jersey town before heading south to Wofford College in South Carolina for his undergraduate studies, earning his B.A. in 1971. He then moved west to attend the University of New Mexico School of Law, earning his Juris Doctor in 1974. His legal education also included studies at the University of Exeter in Devon, England. Following his admission to the New Mexico State Bar in 1974, Will served as a Captain in the United States Air Force from 1971 to 1976. Armed with legal training and military discipline, he established his law firm in Albuquerque, focusing on serious personal injury and catastrophic-harm cases throughout New Mexico.
A Career Defined by Civil Trial Excellence and Significant Precedent
Throughout his extensive tenure, Will Ferguson has participated in the litigation of hundreds of high-profile, serious-injury cases across New Mexico. In 1996, he achieved board eligibility as a civil trial specialist, demonstrating a high degree of courtroom proficiency and mastery of complex litigation strategies.
Will’s work in the courtroom has helped shape New Mexico jurisprudence. He has handled 18 reported New Mexico cases, several of which set landmark precedents that expanded protections and rights for injured parties across the state, including:
Houghland v. Grant, 119 N.M. 422, 891 P.2d 563 (Ct. App. 1995): A pivotal ruling establishing that hospitals can be held accountable for emergency room service physicians, helping ensure higher standards of institutional medical care.
Barth v. Coleman, 118 N.M. 1, 878 P.2d 319 (1994): A crucial insurance law precedent establishing that the reasonable expectations of policyholders must govern insurance contract interpretations.
Salzwedel v. Enerpharm Ltd., 107 N.M. 728, 764 P.2d 499 (Ct. App. 1988): An important decision detailing the unrelated purpose exclusion regarding Workers' Compensation immunity.
Professional Distinctions and Academic Contributions
Will Ferguson’s legal work has earned him recognition from peer organizations across the nation. He maintains longstanding memberships in elite legal groups, including Multimillion-Dollar Trial Advocates, Distinguished Lawyers of America, the American Trial Lawyers Association, and the Lawyer-Pilots Bar Association. He's also a former member of the ATLA President’s Club.
In addition to active courtroom representation, Will has contributed to the academic and professional development of the legal field. Early in his career, he authored "Comment, Traumatic Neurosis: Illuminating Aladdin’s Lamp" for the University of New Mexico Law Review (May 1974). Over the years, he has frequently lectured on complex legal topics, including bad faith insurance claims. To support future generations of legal scholars, he sponsors Ferguson Court at his alma mater, the University of New Mexico School of Law.
A Wide Spectrum of Personal Injury Practice Areas
Under Will’s direction, Will Ferguson & Associates handles complex personal injury and wrongful death matters statewide. The firm’s legal representation spans a comprehensive range of practice areas, including:
Motor Vehicle and Transport Accidents: Serious car crashes, commercial truck collisions, and complex motorcycle accident litigation.
Vulnerable Individual Advocacy: Nursing home abuse and neglect, severe dog bite injuries, and catastrophic personal injury claims.
Wrongful Death Litigation: Representing surviving family members seeking accountability and financial stability following the tragic loss of a loved one.
Entrepreneurial Ventures and Beyond the Legal Field
Beyond his law practice, Will Ferguson’s professional interests extend into high-level athletic, commercial, and creative industries. His pursuits include involvement in banking, aviation, film production enterprises, and manufacturing companies.
Notably, Will has a deep passion for high-level automotive engineering and competitive motorsport. He was the owner of KB Titan Racing, an NHRA Pro Stock championship team based in Mooresville, North Carolina. His diverse background outside the courtroom brings a distinct, multifaceted analytical perspective to evaluating complex technical, mechanical, and commercial evidence in high-stakes litigation.
A Reputation Built on Word of Mouth and Proven Results
For Will Ferguson, the strength of a law firm is reflected directly in its reputation among clients, peers, and the judicial community. As Will succinctly notes: “Our law firm doesn’t advertise and hasn’t needed to for many years. People know who the serious lawyers are.” This approach underscores a legal practice driven by professional integrity, peer referrals, and proven courtroom experience.
Connect with Will Ferguson & Associates
If you or a loved one has suffered a severe injury due to negligence, securing experienced legal representation is a critical step toward recovering compensation and holding responsible parties accountable. Benefit from decades of trial experience and dedicated advocacy.
To discuss your case with a team backed by over 50 years of serious litigation experience, contact Will Ferguson & Associates today to schedule an initial consultation.



